BY CHI-QUYNH NGUYEN
Raw Vision
Films built for brandswith something to prove.
Films built for brandswith something to prove.
Most commercial video fails at the extremes: creative agencies deliver stylish visuals disconnected from the real business, while corporate vendors produce flat, forgettable explanations.
Produced by Chi eliminates the divide through Raw Vision. Every project pairs deep understanding of the subject with cinematic directing, creating films that prove your value, earn executive trust, and accelerate high-stakes decisions.

Netsync and Cisco
The Obstacle
Detention facilities struggled with the high costs and security risks of in-person visitation. Because virtual visitation was an emerging technology, facility leadership needed clear proof of how the system functioned before committing to a deployment.
The Translation
Live facility demonstrations and testimonials from Polk County Sheriff Grady Judd proved system reliability, while capturing the emotional reality of families connecting across the secure perimeter.
Deliverables
Repairify
The Obstacle
Remote training teams struggled to onboard automotive technicians through static manuals and repetitive phone calls, leaving technicians confused by multi-step hardware and tablet setup.
The Translation
Worked alongside a technician in the workshop to film unboxing, cable connections, and live tablet navigation in real time, turning dense procedures into an intuitive, step-by-step visual reference.
Hayden Valley Foods x Kelli's
The Obstacle
Wholesale buyers hesitated to stock an unfamiliar confection brand because flat distributor sell sheets could not convey texture or appetite appeal.
The Translation
Turned static product packaging into a 30-second AI commercial in one hour to prove visceral appetite appeal, unlocking a vendor-funded tradeshow film and dedicated wholesale landing page.
Deliverables
Most brands believe the greatest risk in commercial video is breaking category conventions.
The real risk is spending tens of thousands of dollars to look and sound like every other competitor on the market.
Outcomes across viewership, adoption, and pipeline.
A disciplined production framework designed to turn complex objectives into clear, cinematic results.
Every project starts with narrative clarity. Scripts, storyboards, and logistics are aligned and locked in advance, ensuring the entire team and stakeholders share an approved vision before shoot day.
Cameras roll with clear creative direction. Every setup moves through the shot list with intentional lighting and framing, securing the authentic performances and product details needed to make the story real.
Where raw footage transforms into a finished film. Precision editing, color, and sound design turn raw takes into a compelling story built to hold attention and drive action.
End-to-end visual storytelling for forward-thinking brands. Merging cinematic camera operation with generative AI.
Establish market authority and explain complex products so executive buyers understand core value before the first sales call.
Extract six months of campaign fuel from a single production footprint. Protect executive time while fueling web, ads, and sales.
Visualize what physical cameras cannot capture. Live-action cinematography paired with generative visual extensions for scale.
From high-end commercial productions to AI-enhanced creative campaigns, the result is cinematic vision and technical precision in every frame.
Ready to turn complex ideas into undeniable visual proof? Share the story that needs telling and the vision to create.